User Stickiness: A Guide for B2B Marketers If you’re in the digital marketing business or you’ve dug into Google Analytics, you may have heard or seen terms like DAU, WAU, and MAU. These metrics are important for understanding how “sticky” your website is. (people coming back, people engaging) Let’s break down these terms and see […]
Welcome, my little marketing friends and wizards. I’m Jim Alamia, and I’m the Merlin of B2B marketing. I thought it would be great to put this article together to help you make your content more meaningful (it could be a great reference). We’re diving into a topic hotter than a Jersey summer—the impact of AI
The Impact of AI on B2B Marketing ROI – Statistics and Trends Read Post »
6/30/24 by Jim Alamia Content marketing is a powerhouse for B2B businesses, driving engagement, building trust, and converting leads into loyal customers. As we move through 2024, several key statistics highlight the trends and strategies shaping the landscape. Let’s dive into the essential B2B content marketing statistics that every marketer should know. We also included
Key B2B Content Marketing Statistics in 2024 Read Post »
The Ultimate Guide to B2B Email Marketing Statistics for 2023 Prepared June 29, 2024 by Jim Alamia Email marketing statistics are vital for strategizing and measuring the effectiveness of your campaigns. Marketing requires building a plan and outlining your goals, strategies, tactics, and measurements. Parts of your analysis and forecast require benchmark marketing statistics to
B2B Email Marketing Statistics (2023) Read Post »
