{"id":1634,"date":"2024-05-15T09:27:23","date_gmt":"2024-05-15T13:27:23","guid":{"rendered":"https:\/\/megaleads.com\/blog\/?p=1634"},"modified":"2025-08-07T17:09:33","modified_gmt":"2025-08-07T21:09:33","slug":"zoominfo-competitors","status":"publish","type":"post","link":"https:\/\/megaleads.com\/blog\/zoominfo-competitors\/","title":{"rendered":"7 ZoomInfo Competitors to Consider"},"content":{"rendered":"\n<p>ZoomInfo is one of the most popular lead generation software, providing contact data and company profiles to maximize the efficiency of your sales team. The company <a href=\"https:\/\/www.zoominfo.com\/\">describes itself<\/a> as a \u201c<em>multiplatform operating software that revenue teams use to deliver business growth.\u201d <\/em>However, it\u2019s also amongst the most expensive business intelligence software. It can be difficult to achieve a cost-effective ROI when using software at a cost similar to ZoomInfo.<\/p>\n\n\n\n<p>If you\u2019ve clicked on this article, you\u2019re probably wondering, \u201c<em>How much is ZoomInfo?\u201d <\/em>and what are the best ZoomInfo competitors? ZoomInfo\u2019s pricing plans range from an average of $15,995 per year for the professional plan and up to $47,500 per year for the Elite+ plan. <em>&nbsp;<\/em><\/p>\n\n\n\n<p>The ZoomInfo subscription cost makes it inaccessible for most businesses, especially if you\u2019re focusing on lead generation. We\u2019re deep diving into the different ZoomInfo costs and suggesting 7 ZoomInfo competitors that can deliver a better ROI. &nbsp;<\/p>\n\n\n\n<p><strong>Jump ahead: <\/strong>Megaleads is the most popular ZoomInfo competitor and an affordable alternative for start-ups, SMEs, and scaling businesses. Generate hundreds of high-quality leads within seconds with Megaleads. <a href=\"https:\/\/megaleads.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Try it for free<\/a> today, or <a href=\"https:\/\/megaleads.com\/contact-us\">book a free consultation<\/a> with a sales list specialist.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-5e67f5c34104f21b8bae61996595ec1f\" id=\"h-what-is-zoominfo\">What is ZoomInfo?<\/h2>\n\n\n\n<p>ZoomInfo is a B2B platform designed to provide detailed information on professionals and companies. It\u2019s designed to support your sales and marketing team by offering contact information and customer data.<\/p>\n\n\n\n<p>The information ZoomInfo provides comes from several sources, including business websites and public records. It claims to have access to a database of over 320 million contacts and provides company information, such as organization size and the technology it uses.<\/p>\n\n\n\n<p>ZoomInfo\u2019s data-driven insights support lead generation, including any recent news coverage on the business or professional. This information can help you tailor how you approach a potential lead. You can generate marketing and sales lists by company size, job title, or industry. It effectively works as a commercial search engine.<\/p>\n\n\n\n<p>It\u2019s worth noting that while ZoomInfo is a popular company, <a href=\"https:\/\/it.brown.edu\/phish-bowl-alerts\/notice-personal-information-processing-not-advertisement-zoominfo#:~:text=ZoomInfo%20is%20a%20provider%20of,sales%20and%20marketing%20and%20recruiting.\">it doesn\u2019t<\/a> have a positive rating from the Better Business Bureau. The company has been the subject of several complaints and lawsuits due to the nature of how it uses, sells, and collects personal data. It\u2019s one of the reasons why companies are increasingly looking towards ZoomInfo competitors instead.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-24ae141ada2a40d7e8302c4a92c84718\" id=\"h-how-much-is-zoom-info\">How Much is Zoom Info?<\/h2>\n\n\n\n<p>Cost is a factor to consider when choosing lead generation software. You want to achieve the best return on investment (ROI) possible. That starts with finding affordable business intelligence software that meets the needs of your business.<\/p>\n\n\n\n<p>We have an <a href=\"https:\/\/megaleads.com\/blog\/zoominfo-pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">extensive guide on Zoom Info pricing<\/a> and the different ZoomInfo subscription options. Below, we\u2019ll recap the cost of ZoomInfo before considering alternatives that might be a better solution for your company and more cost-efficient.<\/p>\n\n\n\n<p>ZoomInfo prices aren\u2019t easy to find as the ZoomInfo pricing plans aren\u2019t displayed on the company\u2019s website. You\u2019ll usually have to call the company\u2019s sales department to get the most up to date ZoomInfo costs. However, we\u2019ve compared online sources and industry insights to provide typical costs for a ZoomInfo subscription, based on the most popular packages and add-ons.<\/p>\n\n\n\n<p>You can expect to pay at least $15,995 annually for a ZoomInfo subscription. It\u2019s worth noting that there is a minimum two-year agreement, which you\u2019ll want to consider when working out your Zoom Info cost.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/megaleads.com\/blog\/zoominfo-pricing\/\"><img fetchpriority=\"high\" decoding=\"async\" width=\"645\" height=\"430\" src=\"https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/05\/zoominfo-price.jpg\" alt=\"Zoominfo Price\" class=\"wp-image-1648\" style=\"width:483px;height:auto\" srcset=\"https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/05\/zoominfo-price.jpg 645w, https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/05\/zoominfo-price-300x200.jpg 300w\" sizes=\"(max-width: 645px) 100vw, 645px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-16a677ecaa931f9a3222f83aab39a5a4\" id=\"h-how-much-does-zoominfo-cost-zoominfo-price-list\">How Much Does ZoomInfo Cost? | ZoomInfo Price List<\/h2>\n\n\n\n<p>ZoomInfo has three subscription options to choose from: Professional, Advanced, and Elite. There is the additional Elite tier of Elite+ for larger organizations. These different tiers come with a range of features, designed to meet the needs of different companies.<\/p>\n\n\n\n<p>The entry-level Professional tier costs an average of $15,955 annually and offers basic features, such as contact profiles. The Advanced and Elite tiers range from $25,000 to $40,000, depending on the additional features and add-ons, such as real-time alters and advanced search filters.<\/p>\n\n\n\n<p>These ZoomInfo prices are best considered as a ballpark, as the cost of ZoomInfo will differ depending on the functionalities and add-ons your company needs.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-76ebdf0bfa9e5cfcb9615c031c2b0745\" id=\"h-how-much-is-a-zoominfo-license\"><strong>How Much is a ZoomInfo License?<\/strong><\/h2>\n\n\n\n<p>The ZoomInfo license cost will vary depending on the package, credits, number of users, and add-ons you choose. The following ZoomInfo prices offer a guideline on what you can expect to pay for a ZoomInfo subscription:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Professional: from $15,995 for up to 3 users with 5,000 annual credits<\/li>\n\n\n\n<li>Advanced: from $24,995 for up to 5 users with 10,000 annual credits<\/li>\n\n\n\n<li>Elite: from $34,995 for up to 5 users.<\/li>\n<\/ul>\n\n\n\n<p>If you have a smaller company or start-up, you can use the \u2018<em>single user pro lite\u2019 <\/em>subscription. It\u2019s $11,995 annually with 5,000 annual credits and only one user profile.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-913a615e0a4bd9163ace5bd3fc456ccc\" id=\"h-how-much-is-zoominfo-per-month\">How Much is ZoomInfo Per Month?<\/h2>\n\n\n\n<p>ZoomInfo supports monthly payments. You\u2019ll have to contact the company\u2019s sales department to determine a ZoomInfo cost per month, depending on the pricing tier. The average ZoomInfo monthly cost is in the region of $3,000.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-4a5a417161fc51f6717a1858f77adbe1\" id=\"h-zoominfo-api-pricing\">ZoomInfo API Pricing<\/h2>\n\n\n\n<p>Another ZoomInfo cost to consider is its ZoomInfo Enterprise API. It offers the highest-quality B2B data that can be integrated into any database or application. However, this is the most expensive package option, with a ZoomInfo subscription cost of at least $50,000 annually.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-7c1200e67b9de5125817b35ae0fa5772\" id=\"h-is-there-a-zoominfo-free-trial\">Is There a ZoomInfo Free Trial?<\/h2>\n\n\n\n<p>ZoomInfo <em>technically <\/em>has a free trial, however this does not include access to free leads. A Zoom Info free trial allows you to navigate the user interface and explore its database to determine if the software is suitable for your company.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-c0c4a40b9efd06990c0532b034c40c93\" id=\"h-7-of-the-best-zoominfo-competitors\">7 of the Best ZoomInfo Competitors<\/h2>\n\n\n\n<p>The cost of ZoomInfo means it\u2019s not accessible for most small and scaling businesses. If you\u2019re exploring lead generation for the first time or need business intelligence software to support rapid growth, there are more affordable ZoomInfo competitors to consider.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-ae5d4f652ea1de48d54b4cf7aa0f4920\" id=\"h-1-megaleads\">1. <a href=\"https:\/\/megaleads.com\/\">Megaleads<\/a><\/h3>\n\n\n\n<p>Megaleads is one of the best ZoomInfo competitors, offering the highest quality B2B data at the lowest price. Whether you\u2019re a start-up watching your dollars or a scaling company looking to maximize your ROI, Megaleads is one of the most versatile lead generation software on the market.<\/p>\n\n\n\n<p>Megaleads has been featured on Forbes, MarketWatch, Bloomberg, and The Wall Street Journal for its work with companies across multiple industries, from <a href=\"https:\/\/megaleads.com\/buy-mortgage-leads\" target=\"_blank\" rel=\"noreferrer noopener\">real estate<\/a> to <a href=\"https:\/\/megaleads.com\/blog\/lawyers-email-list\/\" target=\"_blank\" rel=\"noreferrer noopener\">legal services<\/a> and <a href=\"https:\/\/megaleads.com\/blog\/dentist-email-list\/\" target=\"_blank\" rel=\"noreferrer noopener\">healthc<\/a>are. Marketers and sales professionals use and trust it as an affordable lead-generation tool.<\/p>\n\n\n\n<p>Although it\u2019s a ZoomInfo competitor, Megaleads\u2019 offering is more extensive and goes beyond just company data and contact information. Megaleads 2.0 is the company\u2019s latest update, prioritizing data hygiene and accuracy in an era of data privacy and increasing compliance regulations.&nbsp;<\/p>\n\n\n\n<p>Unlike other ZoomInfo competitors, Megaleads provides a <a href=\"https:\/\/megaleads.com\/data-guarantee\" target=\"_blank\" rel=\"noreferrer noopener\">95% data accuracy guarantee<\/a> for every user, ensuring a competitive ROI. Its lead generation and contact data are CRM-ready and can be quickly integrated into your sales and marketing strategy as a high-quality, curated database. You can filter the database fields and industries to target your company\u2019s key demographic, including by zip code or state.<\/p>\n\n\n\n<p>Megaleads\u2019 lead generation data is verified for accuracy, allowing you to start making calls and sending marketing material to convert leads to sales. Users can choose leads generated within the last week, with the most affordable leads having a generated age between 31 and 180 days old.<\/p>\n\n\n\n<p>Book a <a href=\"https:\/\/calendly.com\/megaleads-discovery-call\" target=\"_blank\" rel=\"noreferrer noopener\">free no-obligation consultation<\/a> with a Megaleads specialist today to learn why it is one of the most affordable ZoomInfo competitors.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/www.megaleads.com\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"689\" height=\"481\" src=\"https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/05\/sites-like-zoominfo.png\" alt=\"\" class=\"wp-image-1646\" style=\"width:372px;height:auto\" srcset=\"https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/05\/sites-like-zoominfo.png 689w, https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/05\/sites-like-zoominfo-300x209.png 300w\" sizes=\"(max-width: 689px) 100vw, 689px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-8089bd67623b34f5b2da12b47e0e2f5b\" id=\"h-2-swordfish\">2. <a href=\"https:\/\/swordfish.ai\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Swordfish<\/a><\/h3>\n\n\n\n<p>As a ZoomInfo competitor, Swordfish offers many of the same features and facilities. It collaborates with over 200 data providers but has only an 82% success rate on the first dial for contact information and a 95% overall accuracy for company and professional profiles.<\/p>\n\n\n\n<p>Swordfish is primarily designed with recruiters in mind, offering contact information and insights for lucrative candidates. Its data focuses on cell phone information that it claims to be exclusive to Swordfish\u2019s data pool. If your company operates in enterprise recruitment, this is one of the ZoomInfo competitors you should consider.<\/p>\n\n\n\n<p>While it\u2019s easy to use and popular amongst government and defense agencies, tech companies, and recruiters, its features might not offer all the information your sales team needs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-49f8e7cb9b4047469c2c40dfaf6a8516\" id=\"h-3-linkedin\">3. <a href=\"http:\/\/linkedin.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a><strong> <\/strong><\/h3>\n\n\n\n<p>LinkedIn is one of the ZoomInfo competitors that is often overlooked. Although it isn\u2019t software, it is the world\u2019s largest professional networking site, with <a href=\"https:\/\/www.linkedin.com\/posts\/linkedin_together-weve-reached-one-billion-members-activity-7130192671003791360-bMd3\/\">over 1 billion users<\/a> from more than 200 countries and regions. If you\u2019re working on a small budget, doing your lead generation manually with LinkedIn might be a better alternative than an expensive software like ZoomInfo.<\/p>\n\n\n\n<p>While you can gather contact information through LinkedIn, there\u2019s no way of verifying the details without using third-party software or checking yourself. Alternatively, Megaleads\u2019 data is verified with a 95% data accuracy guarantee. You can start making calls and converting leads into sales, instead of ringing disconnected numbers.<\/p>\n\n\n\n<p>Using out-of-date contact information isn\u2019t only a waste of time; it can also negatively impact your marketing strategy. If your company email address receives a high number of bouncebacks, your account can be flagged as a spam profile.<\/p>\n\n\n\n<p>When you use a <a href=\"https:\/\/www.g2.com\/compare\/linkedin-sales-navigator-vs-zoominfo-sales\" target=\"_blank\" rel=\"noreferrer noopener\">ZoomInfo competit<\/a>or like LinkedIn, you still have to worry about cleaning and verifying your B2B lists.  With Megaleads.com, all lists are cleaned and verified to deliver more than 95%.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"610\" height=\"407\" src=\"https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/05\/linkedin-sales-navigator-vs-zoominfo.jpg\" alt=\"LinkedIn Sales Navigator vs Zoominfo\" class=\"wp-image-1652\" srcset=\"https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/05\/linkedin-sales-navigator-vs-zoominfo.jpg 610w, https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/05\/linkedin-sales-navigator-vs-zoominfo-300x200.jpg 300w\" sizes=\"(max-width: 610px) 100vw, 610px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-53f225e352ae17e6d372d9bcc14ae511\" id=\"h-4-dun-amp-bradstreet\">4. <a href=\"https:\/\/www.dnb.co.uk\/about-us.html\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Dun &amp; Bradstreet<\/a><\/h3>\n\n\n\n<p><strong>Dun &amp; Bradstreet is one of the most unique ZoomInfo competitors on this list. The company has been around for almost 200 years and offers data-driven solutions and analytics for companies internationally. It utilizes the Dun &amp; Bradstreet Data Cloud, which hosts millions of business records from thousands of sources and web pages.<\/strong><strong><\/strong><\/p>\n\n\n\n<p><strong>The company utilizes AI and machine learning as business intelligence software that provides advanced analytical tools. Dun &amp; Bradstreet offers insights into business partners, customers, and suppliers to curate your sales approach and give your company a competitive edge within your market segment. <\/strong><strong><\/strong><\/p>\n\n\n\n<p>If you\u2019re focusing on lead generation, Dun &amp; Bradstreet might not be the right ZoomInfo competitor for you and may be outside of your budget.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-e66b0d304682e671defa079ab84eebe5\" id=\"h-5-cognism\">5. <a href=\"https:\/\/www.cognism.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Cognism<\/a><\/h3>\n\n\n\n<p>Cognism is one of the ZoomInfo competitors to consider if the company\u2019s credits-based system doesn\u2019t suit your needs. This company focuses on offering data insights and contact information within APAC, EMEA, and the US markets. However, it primarily centers around Europe.<\/p>\n\n\n\n<p>Its headline offering is its GDPR-compliant database of contact information, designed to be amongst the most accurate in Europe. Its phone numbers and mobile data are manually verified with databases that can be integrated with other software, including Salesforce and HubSpot.<\/p>\n\n\n\n<p>Cognism primarily focuses on European markets and works largely with companies expanding into the region. If your company is based in the United States or you need global coverage, other ZoomInfo competitors might be a better fit for your company.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-8ca9e101623e7dd003dadcdba43f91b3\" id=\"h-6-lead411\">6. <a href=\"http:\/\/www.lead411.com\" target=\"_blank\" rel=\"noreferrer noopener\">Lead411<\/a><\/h3>\n\n\n\n<p>Lead411 is a dynamic B2B sales intelligence and lead generation platform built to elevate your sales and marketing efficiency\u2014especially compared to pricier&nbsp;<a href=\"https:\/\/www.lead411.com\/zoominfo-competitors\/\" target=\"_blank\" rel=\"noreferrer noopener\">alternatives like ZoomInfo<\/a>. Positioned as the \u201conly unlimited B2B lead generation platform fueled by intent data,\u201d Lead411 offers transparent pricing, generous search and export capabilities, and highly accurate, real-time verified contact information to keep your pipeline flowing smoothly.<\/p>\n\n\n\n<p>At its core, Lead411 stands out with its high-quality data and actionable intent signals. It gives users access to over 450 million contacts and millions of company profiles, along with growth&nbsp;signals&nbsp;like hiring spikes, funding rounds, and company expansions to help pinpoint the perfect time to reach out. Its multi-step data validation process\u2014including AI-powered&nbsp;verification&nbsp;and regular human review\u2014delivers a remarkably low email bounce rate and over 96% deliverability. On top of that, seamless integration with popular CRMs and outreach tools, combined with an easy-to-use interface and flexible pricing plans, makes Lead411 an accessible and cost-effective growth engine for businesses of all sizes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-8b643ea8f835776899712abb22d73527\" id=\"h-7-apollo-io\">7. <a href=\"https:\/\/www.apollo.io\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Apollo.io<\/strong><\/a><\/h3>\n\n\n\n<p>Apollo.io has a similar database size to ZoomInfo. While it\u2019s a more affordable alternative, its data was found to be weaker in an <a href=\"https:\/\/techstartups.com\/2023\/04\/10\/is-zoominfo-in-trouble-heres-why-new-competition-and-customer-sentiment-may-decide-the-companys-fate\/\">independent survey<\/a>. You\u2019ll want to consider how this company gathers its data and customer information before choosing it as a ZoomInfo alternative.<\/p>\n\n\n\n<p>Its terms and conditions state that it uses data submitted by customers to enhance and supplement its existing data. The data it gathers and incorporates from its customers are sold to other clients. By taking a license, you\u2019re giving Apollo access to use your customer-submitted data. <a href=\"https:\/\/megaleads.com\/blog\/apollo-io-pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Apollo.io suffered two data breaches<\/a> between 2018 and 2021.<\/p>\n\n\n\n<p>Its pricing is difficult to accurately estimate as it frequently changes. Apollo.io uses the same credits-based system as ZoomInfo, meaning it may not meet the needs of larger sales teams.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-0f3bfe0a9a9d4c7aabb1b30ba64c25d8\" id=\"h-megaleads-the-number-one-zoominfo-competitor\">Megaleads, the Number One ZoomInfo Competitor<\/h2>\n\n\n\n<p>Megaleads is the most affordable of the ZoomInfo competitors on the market with high-quality leads. Its commitment to data accuracy and verification processes provides sales professionals without the headache of data compliance and privacy concerns. Megaleads 2.0 is affordable and transparent with its data, giving your company the lead generation tools it needs to drive growth with high-quality data.<\/p>\n\n\n\n<p><a href=\"https:\/\/megaleads.com\/register\">Try Megaleads for Free<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"499\" src=\"https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/03\/cropped-megaleads-Favicon-Revision-1-1.png\" alt=\"Get Megaleads.com and Close More Business\" class=\"wp-image-749\" style=\"width:183px;height:auto\" srcset=\"https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/03\/cropped-megaleads-Favicon-Revision-1-1.png 512w, https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/03\/cropped-megaleads-Favicon-Revision-1-1-300x292.png 300w, https:\/\/megaleads.com\/blog\/wp-content\/uploads\/2024\/03\/cropped-megaleads-Favicon-Revision-1-1-120x117.png 120w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>ZoomInfo is one of the most popular lead generation software, providing contact data and company profiles to maximize the efficiency of your sales team. The company describes itself as a \u201cmultiplatform operating software that revenue teams use to deliver business growth.\u201d However, it\u2019s also amongst the most expensive business intelligence software. 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